In case you have a web site that sells one product or the other, getting product reviews from your customers will undoubtedly be one of your problems. This is because 79% of your prospective customers will look for reviews prior to making a purchase. As a result of this, you need to formulate strategies that will ensure that customers leave comments on products they have bought. Here are some ways to go about it.
It is an everlasting truth that people often participate in activities with opportunities of being rewarded, hence, offering incentives to customers for making reviews will encourage them to leave comments on products purchased. It can be in type of discount on subsequent purchase, freebies, shopping points, gift certificates and so on. Get more details on product reviews. You can even appeal to them to leave comments because there are several who are compelled more by self sacrifice than by incentives.
Also, design your website in this manner that it will be simple for customers to provide reviews. Allow the review form be easy and straightforward to fill, and provide areas they can quickly supply responses to. After each purchase, strive to follow up with a customer through e-mail until he/she provides a feedback. However, don’t seize that opportunity to resort into spamming because it can damage your standing. After about 2-3 emails on this subject, it is best to stop further emails in order you don’t pique your customers.
Additionally, endeavor to provide qualitative service to your customers so that many of them are going to be prepared to drop reviews. Although you can not meet everybody due to human error, strive to fulfill majority of them so that they’ll be enthusiastic to leave positive feedback. We recommend you see these reviews for a better comparison. Keep in mind that unhappy clients can in fact damage your reputation by making negative reviews, so, do all you are able to in order to offer qualitative service.
Forming a group of product testers may also attract you a rather amount of positive reviews for your products. Invite some of your customers into this group and you’ve gotten for yourself regular reviewers. Identify customers with great sway and invite them to be your regular reviewers. It’s possible for you to offer them some incentives since your business stands to gain a lot from the great reports they write about your products.